Campaigns for the jobs that pay
Ads for installs and replacements, with finance options and seasonal timing, so you build the winter pipeline in autumn instead of scrambling in December.
Home / Trades / Plumbing and heating
Plumbing and heating
Boiler installs booked straight into the diary.
Keep the diary full all year, not just when the first cold snap hits. We find homeowners who need a new boiler or heating work, and answer every enquiry even while your engineers are on a job.
Boiler installsBoiler replacementsServicing and repairsCentral heatingPower flushingBathroom plumbing
Example ads
Ads for the jobs that pay.
Examples of the ad creative we design. Live campaigns are built around your own photos and finished jobs.
Sound familiar?
Busy in winter. Quiet by May.
Heating work is seasonal, and the enquiries that do come in arrive while everyone’s under a floor or up a loft ladder. Both of those are fixable.
Book a free strategy call →- Steady in the busy season, painfully quiet through the warmer months.
- Enquiries going cold because nobody can reply while they’re on a job.
- Evening and weekend enquiries waiting until Monday.
- Engineers ready for more installs, but the work only comes through referrals.
Plumbing and heating
How we keep a heating engineer’s diary full.
A page that qualifies the job
Property type, current boiler, urgency and budget are asked up front, so engineers aren’t sent out to price jobs that were never going ahead.
No more enquiries going cold
The AI system replies within minutes, evenings and weekends included, and books surveys straight into the engineers’ diary.
What we build
Everything your pipeline needs.
Pick one service or the whole system. Every part reports into the same dashboard.
Lead generation
Multi-channel campaigns that reach people at the exact moment they’re looking for what you sell. We build the full system: ads, landing page and AI follow-up, so you get booked calls, not just clicks.
Learn more →Paid Meta ads
Facebook and Instagram advertising managed for return on spend, not reach. Conversion-focused creative, precise targeting and retargeting.
Learn more →Google Ads
Search campaigns that put you in front of people actively looking for your trade in your area, at the moment they search.
Ask about it on a call →AI systems
AI-powered lead qualification and CRM workflows that respond in under 5 minutes, 24/7. Your team only speaks to leads ready to buy.
Learn more →Landing pages and funnels
Pages and funnels built to turn cold traffic into booked calls, with a short form that filters by job, timeline and budget.
Ask about it on a call →CRM, tracking and reporting
Every lead logged and followed up, with call and form tracking, a live dashboard and plain-English monthly reporting.
Ask about it on a call →FAQ
Questions we get asked.
How quickly will I see results?
Paid ad campaigns and AI systems typically generate leads within 7–14 days of going live. SEO and organic content compounds over 3–6 months. Most clients see their first qualified leads within 2 weeks of launch.
Do I need to sign a long-term contract?
No. Rolling monthly agreements only. No setup fees, no lock-in. Our 98% retention rate comes from performance, not paperwork.
What’s the minimum ad budget you recommend?
We typically recommend a minimum of £1,500/month in ad spend to generate meaningful data and results. We’ll give you an honest recommendation on the free strategy call.
What happens on the strategy call?
A senior PipelineX consultant looks at your current marketing, pinpoints where leads are being lost, and shows you a clear path to more qualified enquiries. It takes 30 minutes, it’s free, and there’s no obligation.
Your next step
Struggling with a slow pipeline?
Book a free 30-minute call with a senior PipelineX consultant. We’ll audit your current marketing, pinpoint where leads are being lost, and show you a clear path to more qualified enquiries, with no obligation.